What are the skills for Amazon's operations?

To operate Amazon stores well, it is necessary for various roles to collaborate and divide their work. Core operations require good product selection, data analysis, customer service, and after-sales service. For small and medium-sized sellers, adopting a small yet beautiful and refined approach is a wise move to manage Amazon. The following are strategies for managing Amazon stores well and helping sellers build high-quality stores:

1、 Follow Amazon platform rules.

Amazon is a large platform that formulates various rules and regulations to maintain a good trading atmosphere. Sellers need to strictly comply with various regulations to avoid store closures and loss of sales qualifications.

2、 Register as a professional seller.

To become an Amazon seller, simply register an account on Amazon and upload the product. But in the long run, registering as a professional seller can not only save commissions on each product and earn more income, but also upload Amazon exclusive products and sell them in a limited category for individual sellers.

3、 Brand protection on the Amazon platform.

The seller needs to register a trademark and file it with Amazon, which is the self-protection of listing.

4、 Familiarize oneself with the product.

Sellers must familiarize themselves with their products, so that no matter what questions the seller has, they can quickly provide answers, so that buyers have greater purchasing confidence.

5、 Build your own brand.

Why choose you when buyers can purchase branded products from anywhere else? Unless the seller slightly lowers the price, there is no difference for consumers as to where to purchase. But if the seller creates their own brand, they will gain control and have unique competitive advantages.

6、 Selling moderately popular products.

When sellers are ready to sell, it is easy to choose the best-selling product on Amazon and think it is easier to succeed. The competition among sellers of hot products is very intense. Therefore, sellers can expand their product selection by selecting medium hot products from the top 1000 product lists.

7、 Where does the store flow come from?

There are two types of traffic for Amazon stores, one is internal Amazon traffic and the other is external traffic.

8、 How to further increase the conversion rate of traffic.

If there is no traffic, there must be an order. What sellers need to do is to further increase the conversion rate of these traffic. Generally speaking, when buyers enter the product page, they will see three places: the product image on the left, the title, and the details of the product's selling point description.

9、 Optimize product listing and further list rankings

If the seller is just starting to sell on Amazon, optimizing the product list is easy. When the seller has been on the platform for a long time, it is best to spend 1-2 days checking the quality of the images, writing word grammar, important words, etc.

The above is the operation sharing of Amazon stores. Opening a store on Amazon requires continuous operation, continuous learning and improvement to achieve long-term stable business results.